Top 100 Health & Fitness Influencers (2025 – Male & Female)

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In no particular order, here are some of the top male and female health and fitness influencers on the internet right now. These influencers cover a variety of topics, from general fitness to weightlifting, calisthenics, nutrition, supplements and other relevant fields. If you want to see your name added to the list, contact us.

1. Gymless.org – YouTube | Website
All Genders, Worldwide
Let’s shamelessly start with ourselves! We are a team of fitness enthusiasts located in the U.S., Canada, Europe and other countries. While our main focus is calisthenics, we cover all aspects of health, fitness and nutrition as well.

2. Kayla Itsines – Instagram
Female, Australia
Creator of the Sweat app and Bikini Body Guides, one of the most influential trainers in the world.

3. Jen Selter – Instagram
Female, USA
Viral fitness model known for her Instagram presence and workout lifestyle content.

4. Michelle Lewin – Instagram
Female, Venezuela / Global
Fitness model and coach with a massive international following.

5. Chloe Ting – YouTube | Instagram
Female, Australia (Brunei-born, based in NYC)
YouTube’s most popular fitness creator, best known for her viral “Two-Week Shred Challenge.”

6. Cassey Ho – YouTube | Instagram
Female, USA
Founder of Blogilates and Popflex Active, blending pilates workouts with entrepreneurship.

7. Pamela Reif – YouTube | Instagram
Female, Germany
German fitness star and entrepreneur, creator of Naturally Pam food brand.

8. Sam Sulek – YouTube | Instagram
Male, USA (Ohio)
Bodybuilding content creator famous for his authentic daily gym vlogs.

9. Whitney Simmons – YouTube | Instagram
Female, USA
Known for her approachable workout content and positive fitness messaging.

10. Joe Wicks – Instagram | YouTube
Male, UK
Also known as “The Body Coach,” he popularized home HIIT workouts and nutrition plans.

11. Phil Heath – Instagram
Male, USA
Seven-time Mr. Olympia champion and one of the most recognized bodybuilding figures worldwide.

12. Simeon Panda – Instagram | YouTube
Male, UK/USA
Bodybuilding influencer, entrepreneur, and fitness model featured in major magazines.

13. Jeff Seid – Instagram | YouTube
Male, USA
One of the youngest IFBB pros, known for aesthetic bodybuilding content.

14. Lauren Drain Kagan – Instagram
Female, USA
Registered nurse turned fitness model and trainer, known for transformation programs.

15. Martyn Ford – Instagram
Male, UK
Actor, bodybuilder, and martial artist nicknamed “The Nightmare,” famous for his massive physique.

16. Larry Wheels – Instagram | YouTube
Male, USA/Dubai
Powerlifter and strongman competitor who also shares bodybuilding and lifestyle content.

17. Ross Dickerson – Instagram
Male, UK
Fitness model and coach with a focus on aesthetics and natural bodybuilding.

18. Anllela Sagra – Instagram
Female, Colombia
One of the most popular Latina fitness influencers, combining workouts and modeling.

19. Ulisses Jr. – Instagram | YouTube
Male, UK/Global
Known for his incredible physique and motivational fitness coaching.

20. Massy Arias – Instagram
Female, USA (Dominican Republic-born)
Health coach and influencer promoting functional fitness and holistic wellness.

21. Christian Guzman – YouTube | Instagram
Male, USA
Entrepreneur, fitness YouTuber, and founder of Alphalete Athletics and Alphaland gym.

22. Natacha Océane – YouTube | Instagram
Female, UK
Scientifically driven fitness YouTuber, known for evidence-based training and nutrition.

23. Bret Contreras – Instagram
Male, USA
Nicknamed “The Glute Guy,” creator of popular hip thrust and glute-focused training programs.

24. Steve Cook – Instagram | YouTube
Male, USA
IFBB pro, Gymshark athlete, and coach featured on “The Biggest Loser.”

25. Brooke Ence – Instagram | YouTube
Female, USA
CrossFit athlete and actress, known for her powerful physique and inspirational content.

26. Dana Linn Bailey – Instagram | YouTube
Female, USA
First Women’s Physique Olympia champion, coach, and fitness entrepreneur.

27. Heidi Somers (Buff Bunny) – Instagram | YouTube
Female, USA
Fitness influencer and entrepreneur, founder of Buff Bunny Collection.

28. Mat Fraser – Instagram | YouTube
Male, USA
Five-time CrossFit Games champion and creator of HWPO Training.

29. Tia-Clair Toomey – Instagram | YouTube
Female, Australia
Six-time CrossFit Games champion and Olympic weightlifter.

30. Hannah Oberg – Instagram | YouTube
Female, Sweden
Fitness YouTuber and influencer known for strength training and lifestyle content.

31. Stephanie Buttermore – YouTube | Instagram
Female, USA
Fitness PhD, YouTuber, and creator of the “All In” journey series.

32. Noel Deyzel – Instagram | YouTube
Male, South Africa
Bodybuilder and motivational content creator with massive social reach.

33. Chris Bumstead – Instagram | YouTube
Male, Canada
Classic Physique Mr. Olympia multiple-time champion, nicknamed “CBum.”

34. Andrea Russett (DreaFit) – Instagram
Female, USA
Known for strength and conditioning workouts with a focus on women’s empowerment.

35. Kali Muscle – Instagram | YouTube
Male, USA
Bodybuilder and entertainer mixing fitness with motivational content.

36. Bradley Martyn – Instagram | YouTube
Male, USA
Gym owner, YouTuber, and influencer known for his outlandish fitness stunts.

36. Emily Skye – Instagram
Female, Australia
Fitness trainer and entrepreneur behind Emily Skye FIT.

37. Courtney Black – Instagram | YouTube
Female, UK
Fitness coach and app founder specializing in home workouts.

38. Amanda Bisk – Instagram
Female, Australia
Ex-gymnast turned yoga and fitness influencer promoting holistic health.

39. Fraser Wilson – YouTube | Instagram
Male, Australia
Known for short, effective YouTube workout tutorials.

40. Gabbie Whittaker – Instagram
Female, UK
Fitness influencer sharing lifestyle and strength training content.

41. John Meadows (RIP) – Instagram | YouTube
Male, USA
Legendary bodybuilding coach, known as “Mountain Dog.”

42. Kali Burns – Instagram
Female, Australia
Fitness trainer and social media influencer with strong engagement in women’s health.

43. Shredded Brothers (James & Louis Harrison) – Instagram
Male, UK
Fitness twins famous for their bodybuilding coaching and social content.

44. Chris Heria – YouTube | Instagram
Male, USA (Miami)
Calisthenics star, founder of THENX, and face of bodyweight training online.

45. Alex Costa – YouTube | Instagram
Male, Brazil/USA
Lifestyle and fitness influencer focusing on men’s style and training.

46. Scott Herman – YouTube | Instagram
Male, USA
One of the OG YouTube fitness coaches, blending workouts with education.

47. Jordan Yeoh – YouTube | Instagram
Male, Malaysia
Calisthenics and fitness influencer with a massive Asian audience.

48. Bailey Brown – YouTube | Instagram
Female, Australia
Pilates-based fitness creator known for her Body by Bail programs.

49. Kayla Varner Harper – Instagram
Female, USA
Fitness and lifestyle content creator with a focus on women’s wellness.

50. Obé Fitness Trainers – Instagram
Mixed team, USA
Collective of online trainers delivering live and on-demand fitness workouts.

51. Jeff Nippard – YouTube | Instagram
Male, Canada
Science-based fitness YouTuber known for evidence-driven training programs.

52. Greg Doucette – YouTube | Instagram
Male, Canada
IFBB pro, author, and YouTuber famous for no-nonsense advice and “harder than last time” motto.

53. Athlean-X (Jeff Cavaliere) – YouTube | Instagram
Male, USA
Physical therapist and coach sharing smart, injury-free training content.

54. MadFit (Maddie Lymburner) – YouTube | Instagram
Female, Canada
One of the top female YouTube trainers, specializing in at-home workouts.

55. Caroline Girvan – YouTube | Instagram
Female, Northern Ireland
Personal trainer and YouTuber known for her free high-intensity workout programs.

56. Demi Bagby – TikTok | Instagram
Female, USA
Athlete and TikTok star famous for acrobatics, calisthenics, and functional fitness.

57. Andrei Deiu – Instagram
Male, Romania/UK
Men’s Physique IFBB Pro and Gymshark athlete.

58. Ronnie Coleman – Instagram | YouTube
Male, USA
Eight-time Mr. Olympia bodybuilding legend.

59. Jay Cutler – Instagram | YouTube
Male, USA
Four-time Mr. Olympia and fitness entrepreneur.

60. Big Ramy (Mamdouh Elssbiay) – Instagram
Male, Egypt
2020 and 2021 Mr. Olympia bodybuilding champion.

61. Katya Elise Henry – Instagram
Female, USA
Instagram fitness model and founder of Workouts by Katya.

62. Sommer Ray – Instagram
Female, USA
Fitness model and social media star with massive Instagram following.

63. Adriene Mishler (Yoga With Adriene) – YouTube | Instagram
Female, USA
Yoga instructor with one of the largest yoga channels on YouTube.

64. Rachel Brathen (Yoga Girl) – Instagram
Female, Sweden/Aruba
Yoga influencer and entrepreneur, blending fitness with mindfulness.

65. Sara Sigmundsdóttir – Instagram
Female, Iceland
CrossFit Games competitor and functional fitness athlete.

66. Katrin Davidsdottir – Instagram
Female, Iceland/USA
Two-time CrossFit Games champion.

67. Brooke Wells – Instagram
Female, USA
Elite CrossFit athlete known for her strength and resilience.

68. Rich Froning Jr. – Instagram | YouTube
Male, USA
Four-time CrossFit Games champion.

69. Chandler Smith – Instagram
Male, USA
CrossFit Games athlete with military background.

70. Haley Adams – Instagram
Female, USA
Rising CrossFit star and youth inspiration.

71. Steve Cook – Instagram
Male, USA
Popular fitness model, IFBB competitor, and Gymshark athlete.

72. Calum Von Moger – Instagram | YouTube
Male, Australia
Bodybuilder, actor, and fitness influencer.

73. Andrei Dieu (aka Andrew Jacked) – Instagram
Male, Nigeria/UAE
IFBB Pro and rising bodybuilding star.

74. David Laid – Instagram | YouTube
Male, USA
Fitness model and Gymshark athlete documenting his transformation.

75. Antonie Lokhorst – TikTok | Instagram
Male, Netherlands
TikTok fitness creator known for high-energy calisthenics.

76. Jo Lindner (Joesthetics, RIP) – Instagram | YouTube
Male, Germany/Thailand
Beloved bodybuilding influencer remembered for his aesthetic content.

77. Hanna Öberg – Instagram | YouTube
Female, Sweden
Fitness YouTuber known for strength training programs.

78. Krissy Cela – Instagram | YouTube
Female, UK
Co-founder of EvolveYou app and popular fitness creator.

79. Alex Eubank – Instagram | YouTube
Male, USA
Known as “The Greek God,” focusing on aesthetics and bodybuilding.

80. Joey Swoll – Instagram | TikTok
Male, USA
Fitness influencer and advocate for positive gym culture.

81. Lex Griffin (Lex Fitness) – YouTube | Instagram
Male, UK
Early YouTube fitness star and natural bodybuilding advocate.

82. Mike Thurston – YouTube | Instagram
Male, UK
Fitness coach and entrepreneur with premium training programs.

83. Ashley Horner – Instagram
Female, USA
Fitness model and entrepreneur, balancing training with motherhood.

84. Sophie Guidolin – Instagram
Female, Australia
Fitness coach, author, and entrepreneur.

85. Paige Hathaway – Instagram
Female, USA
Fitness model and influencer, long-time figure in women’s fitness.

86. Natalie Jill – Instagram
Female, USA
Fitness coach focusing on women over 40 and healthy aging.

87. Emily Skye – Instagram
Female, Australia
Trainer and influencer behind Emily Skye FIT programs.

88. Anna Victoria – Instagram
Female, USA
Creator of Fit Body app, inspiring women globally.

89. Jordan Yeoh – YouTube | Instagram
Male, Malaysia
Asian calisthenics influencer and motivational content creator.

90. Obi Vincent – Instagram
Male, UK
Known for hybrid bodybuilding and functional fitness.

91. James Smith – Instagram
Male, UK/Australia
Outspoken personal trainer and author of fitness bestsellers.

92. Holly Dolke – YouTube | Instagram
Female, UK
YouTube creator focused on home workouts and lifestyle.

93. Bailey Brown – YouTube | Instagram
Female, Australia
Pilates-inspired fitness creator known for Body by Bail.

94. Thomas Delauer – YouTube | Instagram
Male, USA
Fitness coach specializing in keto, fasting, and nutrition science.

95. Chris Jones (BeastModeJones) – YouTube | Instagram
Male, USA
OG fitness YouTuber and bodybuilding personality.

96. Obese to Beast (John Glaude) – YouTube | Instagram
Male, USA
Known for documenting his weight loss journey and inspiring transformation.

97. Omar Isuf – YouTube | Instagram
Male, Canada
Natural bodybuilding and powerlifting content creator.

98. Alan Thrall – YouTube | Instagram
Male, USA
Strength coach and owner of Untamed Strength gym.

99. Jon Skywalker – Instagram
Male, USA
Aesthetic-focused influencer known for lifestyle and bodybuilding content.

100. Stephanie Sanzo (StephFitMum) – Instagram | YouTube
Female, Australia
Strength coach and powerlifting advocate inspiring women in heavy lifting.